Issue 33 profiles entrepreneur Mario Fernández and Cinthya Ángeles, founders of Go Wash Auto Detailing in Clarksville. Founded in 2017 as a mobile car wash in Puebla, the project formalized its operations in the US during the pandemic and opened a new location in August 2024. Their offering is based on high-standard manual service and System X ceramic coating with a warranty, plus memberships and loyalty promotions. They address seasonality with certifications and a focus on quality, team training, close contact, and a clear philosophy: diligence, continuous learning, community, and “putting God first.”
The issue rounds out the vision with three key pieces: "5 Profitable Physical Businesses" for Hispanics in the U.S. (cleaning, construction and trades, food, personal and pet care, and automotive services); the column "Working with Diligence," which champions hard work as a path to freedom; and "Secrets of Personal Branding," a practical guide to habits for building an authentic and visible brand. All in a bilingual format and with a practical approach to inspire action and business growth.
